This is the most common type of printing in the industry. It saves on ink and time, therefore it's much more affordable and cost effective for each print job. The inked image is put (or offset) from a plate to a rubber blanket and then finally to a printing surface. When this process is used with the combination of the lithographic process (based on oil and water), the offset technique involves a level image carrier on which the image to be printed gets ink from ink rollers. The non-printing area draws in a water-based film which keeps the non-printing areas ink-free.
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